SAMSUNG · QLED 8K
With the launch of Samsung’s 2019 QLED 8K range, I was tasked with designing their campaign page for the UK market. Taking cues from their space themed TVC but with very little assets provided, I re-touched many of the scenes from the ground up and had to balance functional feature content along with e-commerce incentives.
With the launch of Samsung’s 2019 QLED 8K range, I was tasked with designing their campaign page for the UK market. Taking cues from their space themed TVC but with very little assets provided, I re-touched many of the scenes from the ground up and had to balance functional feature content along with e-commerce incentives.
SMART TV
It was important to show the breadth of entertainment options but in a really simple way. This interactive section highlighted each of Smart TV's core offerings.
It was important to show the breadth of entertainment options but in a really simple way. This interactive section highlighted each of Smart TV's core offerings.
PATH TO PURCHASE
Even though the page had a sticky "buy now" CTA. We knew we needed to book-end our journey with a call to choose your own model.
Even though the page had a sticky "buy now" CTA. We knew we needed to book-end our journey with a call to choose your own model.
CONTRIBUTION
UI/UX · Animation · Re-touching
UI/UX · Animation
· Re-touching
CREDITS
Agency · Cheil
Producer · Amy Lee
UX · Aaron Staanden
Copywriting · Michael Buckmaster
Dev · Reece Tiwari
Agency · Cheil
Producer · Amy Lee
UX · Aaron Staanden
Copywriting · Michael Buckmaster
Dev · Reece Tiwari
©2024 Objective Measure · Michael Pauls